Lifemate Furniture opened a new showroom in Lekki on Saturday, responding to the growing demand for quality homes and furniture in Lagos’s expanding residential and commercial corridors.
The furniture maker recently celebrated 19 years of operation in Nigeria, becoming one of the country’s most recognizable furniture brands, known for its mix of locally and internationally sourced products. The new outlet, situated along the Lekki-Ajah Expressway, is designed to bring the brand closer to the growing number of customers moving into the area.
“Many of our customers have moved to this area and wanted us to open closer to them,” said Emeka Shao, area manager at Lifemate Furniture. “The Lekki corridor is growing fast, and we’re positioning to serve that growth.”
The showroom will also introduce Lifemate’s expanded business model, which shifts from display-only sales to personalized design and customization. Showroom manager, Merry Nwigwe, said this new model gives customers greater flexibility.
“Before now, customers could only buy what was on display. Now, customers can bring their own designs. Here, we’re focusing on customization; allowing customers to bring their own designs. Whatever they imagine, we can build. From living rooms and kitchens to wardrobes and office furniture, we’ll help them bring their ideas to life.”
For long-time customer Omoleni Hassan, who recently moved to the area, expansion brings convenience.
“I used to live on the mainland and was a regular at their Ikeja branch,” she said. “Now I can walk here from home. Their furniture is sturdy, affordable, and beautiful. And their services – from packaging to setup – are excellent.”
The new showroom offers design consultations, 3D layout planning, custom furniture production, and professional installation. The company described it as part of a broader plan to make Lifemate a “one-stop solution for whole-house customization” in Nigeria’s competitive home décor market.