Chowdeck has acquired Mira, a one-year-old restaurant point-of-sale (POS) and management system, in a move to push beyond last-mile logistics into the operational core of food businesses.
Founded in 2021, Chowdeck has emerged as a key player in Nigeria’s on-demand delivery sector, serving over one million users and employing more than 3,000 riders across eight Nigerian cities and Ghana’s capital, Accra.
Read also: FG invests N200bn in food production to boost security Kyari
Chowdeck’s business-facing tools have been limited to order fulfilment and delivery logistics, and Mira gives it the capability to move up the value chain, handling not just how food gets to customers but also how restaurants manage inventory, track sales, and even engage customers.
“For a long time, we’ve focused more on the customer side than on the restaurant, supermarket, and pharmacy side. As we expand, we’re paying deeper attention to the vendor side,” Femi Aluko, chief executive officer and co-founder of Chowdeck, stated.
The acquisition of Mira, launched by Ted Oladele, former Flutterwave VP of Design, brings a suite of tools including QR-code-based ordering, inventory tracking, sales monitoring, and customer engagement features, complemented by POS hardware priced at N360,000.
Oladele will join Chowdeck as Head of Product, with selected Mira employees integrating to develop tailored tools for food and hospitality businesses.
Read also: 5 foreign restaurant chains dominating Nigeria fast food scene—and who owns them
This move signifies Chowdeck’s ambition to become a ‘super app for Africa’, which highlights its delivery of food, groceries, and pharmaceuticals across eight Nigerian cities. The acquisition comes as Chowdeck faces intensifying competition from international players like Glovo, active in multiple African markets, including Kenya and South Africa.
Leave a Comment